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HomeCalendarDetroit Women's Leadership Event // 2025

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Detroit Women's Leadership Event // 2025

About this event


*PLEASE SCROLL TO BOTTOM OF PAGE FOR EVENT FAQs*


"From A Moment to Movement" Presented by Ally and NBC Universal, is Adcraft Detroit's 2025 event dedicated to exploring the transformation of women's sports. We will delve into the compelling business case for investing in women's sports, highlighting the economic impact as well as the growth opportunities for brands. The event will also seek to inspire the next generation of female athletes while focusing on empowerment and equity, showcasing how participation in sports effects leadership qualities. Additionally, we will examine the future of women's sports media, discussing innovative strategies to enhance visibility and engagement for brands locally in Detroit and across the country. Join us as we celebrate the movement that is reshaping the future of the sports inside and outside the competition of play.

*This is a 21+ event.


PREMIUM TABLE PACKAGES AND INDIVIDUAL SEATS AVAILABLE**
$300 // Individual Theater Seat - Mezzanine Level

PREMIUM TABLE PACKAGES
$2,000 // Reserved Table of 4 - Main Level
$3,000 // Reserved Table of 5 - Main Level
$8,000 // Reserved Box Seating on Mezzanine Level (20-seats) - SOLD OUT!
**Ticketmaster additional fees will apply

 SPEAKER LINEUP

THE BUSINESS CASE FOR WOMEN'S SPORTS
(MODERATOR) ASHTON HENDERSON // Michigan State University, Deputy Athletic Director for Championship Resources & Culture
JULIE EDDLEMAN // DoubleVerify, EVP, Global Chief Marketing Officer
CAROLINE FITZGERALD // Goals, Founder and CEO
MELANIE HARRIS // Detroit Pistons, President of Business Operations
SHEA HOLBROOK // Owner, BSI Racing

EMPOWERMENT & EQUALITY THE IMPACT OF WOMEN'S SPORTS
(MODERATOR) AMY ROSENFELD // NBCUniversal, Senior Vice President, Olympics & Paralympics Production
SANYA RICHARDS-ROSS // Track & Field Analyst, NBC Sports
MARIA TAYLOR // NBC Sports Announcer


THE FUTURE OF WOMEN'S SPORTS MEDIA
(MODERATOR) KAREN KOVACS // NBCUniversal, President, Advertising & Partnerships
KATIE ARKINS // Bleacher Report, Vice President of Content Programming
LIZZIE KASSAB // StockX, Associate Creative Director
KATIE NOLAN // SiriusXM Podcast Host & Sports Commentator
BRIDGET SPONSKY // Ally, Executive Director, Brand & Sponsorship Marketing

THANK YOU TO OUR SPONSORS





FREQUENTLY ASKED QUESTIONS 
**THIS PAGE WILL BE UPDATED AS NEW INFORMATION BECOMES AVAILABLE, PLEASE CHECK BACK OFTEN.**
PLEASE TAKE A MOMENT TO REVIEW THE FREQUENTLY ASKED QUESTIONS BELOW - AND SHARE WITH YOUR GUESTS. THANK YOU! 
QUESTION NOT ANSWERED HERE? SEND AN EMAIL TO ADCRAFT EVENT MANAGER, DEBBIE ABDELNOUR, AT DABDELNOUR@ADCRAFT.ORG THANKS!

 

  1. WHERE AND WHEN IS THIS EVENT?

    This event will take place on Thursday, April 10th at The Fillmore (located at 2115 Woodward Ave, Detroit, MI 48201)

    Doors will open promptly at 5PM (doors will not open prior to 5PM). Event timing 5-9PM, program schedule:

    5PM // Doors Open

    5PM-6PM // Welcome Reception
    5:50PM // Program seating begins
    6PM-7:30PM // Program
    7:30PM-9PM // Afterglow
    9PM // Event Ends 

    Attendee information will be emailed out to all registered guests and sponsor "Table Captains" prior to the event and can be found here.. 

  2. TICKET INFORMATION
    • HOW CAN I PURCHASE A TABLE OR TICKET?
      There are a limited number of reserved tables on the main level as well as Individual Theater Seats (Mezzanine Level) available for Adcraft Members to purchase on our Universe ticket site. Adcraft Members can access the ticketing site via the "Register Now" button at the very bottom of this page, located under Registration Info.

      NOTE:       In order to purchase a ticket you must be a current Adcraft Member.Adcraft Members must be logged in to see the "Register Now" button under the Registration Info section on this page. Ticket sales will open on Monday, March 3rd. 
    • EACH PERSON MUST HAVE A TICKET FOR ENTRY**

      Please remember to either print and bring your ticket(s) to the event or have them saved to your mobile phone for entry.

      Please note that each ticket has its own QR code which we will be scanning at the door. 
      **DO NOT TRY TO SCAN YOUR QR CODE WITH YOUR MOBILE PHONE FOR TESTING, WE HAVE SPECIAL SCANNERS/APPLICATIONS THAT WORK SPECIFICALLY WITH OUR TICKETS**
    • I PURCHASED A TABLE/INDIVIDUAL TICKET ON THE WEBSITE  BUT NEVER RECEIVED MY TICKET, WHERE IS IT? 

      If you purchased a ticket directly through the Universe (TicketMaster) ticketing platform the ticket should be emailed to you within a few minutes. Please be sure to check your email - and junk mail folders - for your ticket details. All order confirmations are sent from Universe (TicketMaster) with the tickets also included in pdf format. 

      If you still cannot locate your ticket then please send an email to Adcraft Event Manager, Debbie Abdelnour (dabdelnour@adcraft.org) and Adcraft Marketing Coordinator, Avery Johnson (ajohnson@adcraft.org) for assistance no later than Wednesday, April 2nd.

    • I'M ATTENDING WITH A SPONSOR BUT NEVER RECEIVED MY TICKET, WHERE IS IT?
      All table tickets will be sent to the sponsor's designated "Table Captain" for distribution approximately 4-weeks prior to the event date. Please be sure to reach out to your Sponsor Table Captain for your ticket first.

      Sponsors/Table Captains, please be sure to check your email - and junk mail folders - for your ticket details. All order confirmations are sent from Universe (TicketMaster) with the tickets also included in pdf format. 

      If you still cannot locate your ticket then please send an email to Adcraft Event Manager, Debbie Abdelnour (dabdelnour@adcraft.org) and Adcraft Marketing Coordinator, Avery Johnson (ajohnson@adcraft.org) for assistance no later than Wednesday, April 2nd.

      **ATTENTION SPONSOR CAPTAINS**
      We ask that you kindly share this FAQ page and remind your guests to bring their tickets (we do not have a guest list for this event) -- EACH PERSON MUST HAVE A TICKET FOR ENTRY. 
    • I AM THE SPONSOR TABLE CAPTAIN, BUT ALL THE TICKETS ARE IN MY NAME,  DO I NEED TO CHANGE THE NAME ON EACH TICKET TO MY GUEST NAME? IS IT POSSIBLE FOR ME TO EDIT THE NAME ON EACH TICKET?  

      Each ticket has it's own QR code which we will be scanning at the door so there is no need to change each individual ticket out of the sponsors name to your guest name - your guests will still be able to enter the event with a ticket in your name.

      However, if you prefer to change out the name on each ticket, YES, you can edit each individual ticket name at any time. To edit ticket info:

      LOG IN TO THE UNIVERSE TICKETING PLATFORM
      MOBILE DEVICE//       Simply scroll past your ticket QR codes and you will see “Need to view your tickets,” click the “Confirm Your Account” blue button.
      DESKTOP//       Scroll down to the very bottom of the email to the very small “log in” text. Click “log in” and log into your Universe account. 

      You will be prompted to log in (or sign up if you haven’t logged in before – but be sure to use the same email that was used to send your tickets).

      ONCE YOU’RE LOGGED IN
      Once logged in, in the upper right corner select “My Tickets” from the drop-down menu.

      On the “My Tickets” page you should see all the tickets in your order – use the “More” button on the right to edit your guest information next to each individual ticket.

      NOTE: This does not automatically send your guest the ticket, it simply edits the information under your account. You will still have control to distribute the tickets.


  3. IS THIS EVENT ONLY FOR WOMEN? 
    This event is fully inclusive of all and everyone! We are celebrating the women leaders in our city, but we invite the full Adcraft community to celebrate! 

  4. FOOD & BEVERAGE

    Guests will enjoy a strolling supper (passed appetizers and food stations) during the Welcome Receptions (served between 5:00pm-6:00pm) and again during the Afterglow (8:00pm-9:00pm). 

    This is a 21+ event. All guests must have a valid ID as you may be asked by The Fillmore staff to present it.

  5. ARE BAGS ALLOWED? 

    Please avoid bringing work bags and luggage, there is not storage for these items. All guests are responsible for their own personal belongings. 
    Adcraft /The Fillmore not responsible for lost or stolen items. 

  6. IS THERE A COAT CHECK?
    Yes, complimentary coat check will be provided. Please avoid bringing work bags, there is no storage for these items.  
    Adcraft/The Fillmore is not responsible for lost or stolen items. 

  7. ARRIVAL AND SECURITY CHECKS 
    All guests must enter the venue through the Woodward Ave entrance. Upon arrival please proceed to the Adcraft check-in table for ticket scanning. You will need your Universe ticket on your mobile device (or printed ticket) to gain entry. 

    Adcraft volunteers will direct you to the seating chart to assist you in finding your table/seat.

  8. PARKING
    Self-parking is located in pay lots and parking garages in the immediate area.

  9. HOW DO I FIND MY TABLE/INDIVIDUAL SEAT?
    Seating charts with table numbers will be posted around the venue. Adcraft volunteers will also be available to help you find your table/seat.

    INDIVIDUAL TICKET HOLDERS: If you purchased an individual ticket, seating is on a first come first serve basis in the upper Mezzanine theatre seats. 

    RESERVED TABLES: Special reserved seating available for sponsors and guests that purchased tables. Please look for your company name and table number on the seating charts posted around the venue.

  10. IS THERE A DRESS CODE? WHAT SHOULD I WEAR?
    While there is no formal dress code, we would suggest creative business casual attire 


 







Date and Time

Thursday, April 10, 2025, 5:00 PM until 9:00 PM

Location

The Fillmore Detroit
2115 Woodward Ave
Detroit, MI  48201
USA

Event Contact(s)

Debbie Abdelnour
Adcraft Sr. Event Manager


Lauren Hustek
Adcraft Executive Director

Category

Adcraft Educational Committee

Registration Info

Registration is required
Payment In Full In Advance Only
Adcraft Club Detroit
360 W. Maple Rd.
Birmingham, MI 48009


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